July/
August 2011
Volume 8
Number 4
TABLE OF CONTENTS 28 Cover Story Fighting for Our Right to GMO- Free Food: Coming Together to Empower the Public Voice By Kat Schuett
38
Enterprise
Kombucha’s Comeback: GT’s Journey
From Developing a Market to Rebounding
From Regulatory Challenges
By Mariah Hoffman and Kat Schuett
44
Dialogue
Cooking Up Conversations on
Sustainability
An Interview with Myra Goodman,
Co-Founder of Earthbound Farm and
Author of The Earthbound Cook
COLUMNS
12 Processing
NOSB Update: The Delicate Balance of
Organic Regulation
By Tracy Miedema
16 Ingredients
Using Organic and Natural Flavors to Enhance
Processed Foods
By Grace Venus
22 Managing
Canada Calling: The End of the “Stream of
Commerce” Phase and How to Maximize Trade
Opportunities
By Matthew Holmes
DEPARTMENTS
6 Signature
8 Details
48 Innovations
50 Advertisers Index
51 Marketplace
EDITORIAL
ADVISORY BOARD
Bob Anderson
President
Sustainable Strategies
Bena Burda
President
Maggie’s Functional Organics
Christine Bushway
Executive Director
Organic Trade Association
Will Daniels
VP of Quality, Food Safety
& Organic Integrity
Earthbound Farm
Kim Burton Dietz
Human Resource & Regulatory
Compliance Manager
Smucker Quality Beverages
Harvey Hartman
Chairman and CEO
Hartman Group
Nancy Hirshberg
VP of Natural Resources
Stonyfield Farm
Tim Kapsner
Senior Chemist
Aveda
Grace Marroquin
President
Marroquin Organic International
Joe Montecalvo, Ph.D.
Professor, Food Science
California Polytechnic
State University
Mary C. Mulry, Ph.D.
Food Wise, Inc.
Kevin O’Rell
Sr. VP, Operations: R&D
Healthy Food Holdings
Howard-Yana Shapiro
VP of Agriculture & Global
Director of External Research
Seeds of Change/Mars Inc.
Arran Stephens
President
Nature’s Path
Jessica Walden
Technical Specialist
QAI
Bill Wolf
President
